Wednesday 4 July 2012

One Adsense account, multiple sites

We'd like to remind you that once you've been approved for AdSense, you can place the code from your account on any page that complies with our program policies. Simply generate new code and paste it onto your site -- we don't need to update your account, so there's no need to contact us about your new site (although we appreciate the thought!). Even if your sites relate to completely different topics, our system will display appropriate ads for each site. This is because your ad targeting is based on the content of your pages, rather than set within your account. In addition, please keep in mind that publishers may only maintain one account per payee name, so there's no need for you to submit a new application.

If you run multiple websites, you may wish to view separate reports for each domain. Simply create a URL channel for each one. You won't need to modify your code in any way, and your URL channels will begin tracking data almost immediately. If you need to send these reports to other people who manage your site with you, you can set up emailable reports.

But what if you've sold the website you applied to AdSense, and now you run another one? We don't need to update your account information in any way. Just remove your ad code from the old site, paste new code onto your current site, and our system will automatically take care of the rest.

Finally, we'd like to note that we do constantly review sites displaying Google ads to make sure that they're complying with the AdSense program policies. If we find that a site isn't compliant with our policies, we'll contact the publisher whose ad code appears on the site to address the situation. If you're concerned about others placing your ad code on non-policy compliant pages, we recommend using our Allowed Sites feature.

Your guide to the Inside AdSense blog


Whether you're new to this blog or have been with us since way back in August of aught five, we'd like to provide a few simple tips for effectively using the features provided on our site.

First of all, we've made it easy to subscribe to the blog so that you'll never miss a post. There are a few ways to do so:
  • E-mail
    Have a Google Account? Then visit our subscription page, or just enter your email address into the yellow box on the right sidebar of this page. You'll be subscribed via Google Groups, and we'll send you a confirmation email. Once you confirm your subscription, you'll begin to see new blog posts in your email inbox.
  • RSS Reader
    After clicking on the 'Site Feed' link in the upper right-hand corner of this page, you'll be taken to a Feedburner URL, which you can access from any RSS Reader or Live Bookmark of your choice. To view all of your feed subscription options, look for the 'Subscribe Now!' box on the right side.
  • iGoogle
    Click the white '+ Google' icon on the top right, and you can receive the latest Inside AdSense updates on your iGoogle page or within Google Reader.

There's also plenty of content in our blog archives. Here are some ways to access some of those useful posts from the past:
  • Labels
    Each post is tagged at the bottom with one or more labels that reflect the content of that post. All of these labels are also listed on our sidebar, which you can use to sort through past posts - for instance, click the 'Optimization' label to view all the posts related to optimizing AdSense on your site. You'll notice that this post is tagged with 'Newbie', since that's been our focus on recent Fridays.
  • "You may have missed..."
    This name says it all - check the right sidebar for this section, where we'll be rotating links to useful posts from past months.
  • Search box
    You can search for the topic of your choice using the search box at the top right. Using the tabs on the results page, you can choose whether to search within the AdSense blog or other resources such as our Help Center, the AdSense Forum, and the web.

We hope these tips will help you become a pro at navigating and absorbing our blog posts in the future!

Relating AdSense to AdWords

We think it's important for all publishers, both new and veteran, to understand the role they play in our ad network ecosystem. While AdSense is designed for publishers to monetize their websites with Google ads, it's also designed to extend the reach for our AdWords advertisers, providing them with ad real estate whose value is close to that on Google Search results.

If your website performs well for advertisers, there may be increased competition among them to fill your ad spaces. This means we'd have a wider variety of possible ads to display, so the ads you see on your site may be more relevant to your site content and your users' interests. This may lead to more clicks from your users, more placement-targeted campaigns geared towards your site, and increased advertiser bids. Overall, you're likely to earn more revenue with your site if advertisers are generating conversions and receiving quality leads from your site.

On the other hand, if your website performs poorly for advertisers, they may be less inclined to display on your site. This means that the ads our system displays on your site may not be as relevant to your site content and your users' interests, leading to fewer clicks and decreased advertiser bids. As a result, you're likely to earn less revenue with your site if advertisers are performing poorly.

To maximize the value for advertisers displaying on your site, we recommend focusing on developing a high-quality site with original content that's valuable to your users. For more information, please consult our program policies and Webmaster Quality Guidelines for reference.

Is it right to search on your own site?

If you've added an AdSense for search box to your page, you're probably aware of the relevant search results it provides your users. That being said, a few publishers have asked us if it’s a violation of our program policies to perform searches in their own AdSense for search boxes. The short answer is no, this activity is not explicitly prohibited by our program policies.

However, we strongly advise against using your own AdSense for search box for a couple of reasons. First, it can increase the chance of accidental or invalid clicks on the ads that appear on the search results pages. Second, this will inflate the number of queries in your reports, giving you an inaccurate picture of the activity on your site.

If you’d like to use Google search, we recommend visiting Google.com or installing the Google Toolbar. And if you're using Google Chrome, don't forget that you can type search queries directly into your address bar.

AdSense Orientation Webinar

If you're new to AdSense and would like help with getting started with your account, we're hosting a webinar this Thursday evening just for you. In this webinar, we'll walk you through the basics of your account, show you how to start displaying ads, and also answer your questions via chat. Here are the details you'll need before registering: 

Date: Thursday, April 23, 2009
Time: 6:30pm - 7:30pm PDT 
Register at https://googleonline.webex.com/googleonline/onstage/g.php?t=a&d=573101592

We're only able to accommodate a maximum of 500 people, so we encourage you to register early if you're interested in this session.

Finally, we've updated our Help Center with details about the schedule of upcoming webinars. We'll add sign-up links for each webinar as we finalize the dates and times, so feel free to check back often. In addition, remember to update your email notification preferences so we can keep you posted about any additional sessions.

Make the most of your AdSense experience with our new checklist


Starting a new program can be overwhelming. What steps should you take to get off on the right foot and make the most of your account? To help you make your way with AdSense, we're delighted to introduce the AdSense Checklist to publishers viewing our U.S. Help Center.

If your language preference is set to U.S. English and you are logged in your Google Account, you'll find the checklist in the left navigation bar of the Help Center. You can recognize it by the progress bar. The checklist is divided into five parts, offering basic recommendations, required steps, and tips to help you grow your account to its full potential.


When you check an item, you'll see the progress bar update accordingly. This will help you in several ways. If you're new to AdSense, you'll get a clear overview of what steps to follow to make the most of your account. If you’re already an experienced AdSense publisher, you'll also have the chance to revisit the basics, and further develop your use of the program.

The progress bar can help you identify quickly how many of the recommended steps you’ve completed, and the checklist will suggest which step you can take next.

We hope that this Help Center feature will be useful to you and help you grow with the AdSense program! If you have other great ideas for ways to help newbies get started with AdSense or thoughts on how to make the checklist even better, join the conversation in our forum.

Test your knowledge with the AdSense Academy

Whether you’re new to AdSense or have been using it for years, the AdSense Academy can help you successfully run your AdSense account by following six step-by-step learning modules. The Academy provides best practices on everything from implementing your ad units to building your traffic to controlling your ads.

The AdSense Academy includes checklists, videos and quizzes that you can take at the end of each module to test your knowledge.

Join the Academy Now!

Please feel free to provide any feedback by commenting on this post or on the AdSense Forum.



Google Testing New Email Subscription Ad Format


Google is experimenting with its Google Adwords offerings, attempting to go beyond regular text ads with Google Email Subscription Ads, allowing companies to buy ads that automatically fill in a “Subscribe to newsletter (or whatever, I’m assuming)” slot with a given searcher’s Google email address during a search.
Emailblog pointed out earlier this month that the ads were running with automaker Honda (ads which I still can’t see), and it seems like those offerings have expanded to results for email marketing services AWeber and Constant Contact (ads which I can see). Clicking on the “Privacy” button next to the subscription button lets you know that your email will be sent to the advertiser — In case that wasn’t clear(?).
When asked to explain what exactly was going on, a Google representative gave me the following statement (which is basically a more official sounding version I just said):
“We’re currently running a small experiment of a new ad format that helps users sign up more easily for email subscriptions or other free newsletters. This new ad format contains a box within the ad that displays a user’s Google email address (if logged in). If a user chooses to click ‘Subscribe to newsletter’ then the email address is sent to the advertiser directly, which is clearly disclosed within the ad itself.”
Something tells me TONS of email marketing companies will be using this once it’s actually official. My requests about whether or not (and when, if so) this will become a permanent feature have as of yet gone unanswered by Google.
From Techcrunch

Monetize your blog with Google Affiliate Ads for Blogger

When you share your words, thoughts and photos on Blogger, you are sharing your passions with the world. Sometimes, you’re passionate about brands or products. Starting today, you can make money by promoting relevant products in your posts, gaining income for each new customer you introduce to your favorite brands.

This is a new way for you to monetize your blog, giving you control over the advertisers and products you promote, and better connecting your readers with the things you love.


To get started, go to the Earnings tab on Blogger, and click “Get Started”. If you have an existing AdSense account and the content of your blog matches available ad categories, you're already set. Select an affiliate ad from the “Advertiser Products” widget that appears in the Post Settings panel in the post editor. If you don’t already have an AdSense account, sign up.


When you post about a brand or product from a featured advertiser, the Google Affiliate Ads for Blogged widget will help you to display an affiliate ad in your blog, which can be a text link, a product image, or a banner. You may earn commissions when someone clicks on your ads and makes a purchase on the advertiser’s site, going beyond “payment per click” to “payment per action” and extending the influential relationship you have with your audience.

Get started with Google Affiliate Ads for Blogger today to monetize your blog and bring your readers to the products you love.

Off-Page SEO – 7 Tips On How To Build BackLinks

Well a site cannot get expected traffic without doing seo in the world of completion. After introducing on page seo. Now come back to introduce off page seo and basics of off page seo. As the word off page seo shows to do seo staying off from own page. Means to optimize a website from other sources. In simple a short we can define it as link building or creating backlinks. Off page seo helps site to get rank in search engines. 

Fairly Off page seo is to create and build backlinks from several of ways. Off page seo is a hungriness of backlinks.”There so many ways to do off page seo or creating backlinks but now, let me show you how to build links to your pages:
1. Profile Pages
Build Profile Pages in the top Social Media sites like:
Google+ Profiles-         https://profiles.google.com          (A Must)
Facebook Pages –         http://www.facebook.com/pages/            
Twitter Profiles-         http://twitter.com     
LinkedIn Professional Profiles – http://www.linkedin.com/company/professional-profiles                   
YouTube Channels –         http://www.youtube.com/channels            
Quora Profile –        http://www.quora.com 
About.me Profile –          http://about.me
2. Guest Posting  
Another powerful way to get backlinks is guest blogging.
In addition to building back-links to your site/page, it is an effective way to drive massive traffic to your website. So, if you are not using guest blogging as a link builder and instant traffic machine, I highly recommend that you start using it.
It is also advisable that you guest post in high traffic and preferably   authority sites in your niche.
Now, the obvious question that comes to your mind is hot to get these high traffic sites who accept guest blogging.
It is very simple …
Just use any of the following search queries in Google…
“Keyword Phrase” + “become a contributor” OR “contribute to this site”
“Keyword Phrase” + “guest article”
“Keyword Phrase” + “guest blog”
“Keyword Phrase” + “guest blogger”
“Keyword Phrase” + “Guest bloggers”  Let me show you with an example …
Let’s say that your website is about “investment”, then in order to find investment sites that accept guest blogging, enter the
following search query into Google search box
“Investment” + “guest blogger”
Once you hit the search button, you are going to get
Once you get the list of sites, scan each site to get the potential
sites that accept guest blogging.
Then browse the potentials sites to find out the guidelines on how to submit your guest post.
3. Directories  
Another way to build back-links to your site is to submit your site to web directories that aggregate links.
I would also like to point out that you focus on authority sites like DMOZ or web directories related to your niche.
Here are the search queries that you need to use to find web directories in your niche …
“Keyword Phrase” + “add a site”/”submit site”/”suggest site”
“Keyword Phrase” + “add URL”/”submit URL”/”suggest URL”
“Keyword Phrase” + “add listing”/”submit listing”/”suggest listing”
“Keyword Phrase” +”add your business”/”list your business”
“Keyword Phrase” + intitle:”directory”
“Keyword Phrase”+ inurl:”directory”
Let me illustrate with an example …
Let’s say that you have a site about “Skin care”, then to find potential sites for link building, enter the following search query into Google search box
“Skin care” + “add URL”/”submit URL”/”suggest URL”
Hit search and you are going get a list of sites to submit your link. Browse each potential site to find out on how to submit your link.
4. Blog Commenting
The other powerful way to drive instant traffic and links to your website is by commenting on other blogs.
Commenting is mainly aimed for 3 main purposes:
  • Drive instant traffic to your blog
  • Build a link
  • To establish a relationship with other blog owners.
The aggregate effect of commenting on other Blogs is paramount. Therefore, you need to find high traffic, preferably authority Blogs
which are related to your niche and  leave valuable and relevant comment.
As I have pointed out again and again, make sure to focus on blogs related to your niche and preferably high authority blogs.
The beauty of Blog commenting is …it is very simple.
Let me show the search query used to find blogs that allow commenting
“Keyword Phrase” + “add comment”  “Keyword Phrase” + “post comment”
“Keyword Phrase” + “leave comment”
Let me show you with an example …
Let’s say that you want to find blogs related to “weight loss”, then all you have
to do is to enter the following search query into Google search box
“Weight loss” + “add comment”
Once you hit search, you are going to get a list of blogs that allow blog commenting.
So, go and leave your comment …
5. Niche Forums 
Forums are great way to build back-links to your website. So, in this section, I
will show you simple ways to find forums that can help you build links to your
site.
But, I want to make very clear that …
You need to build links from forums in your niche. Don’t also forget about the
quality of the links we have discussed before.  Here are the search queries that
you need to use:
“Keyword Phrase” forum
“Keyword Phrase” discussion boards
“Keyword Phrase” “sign up OR register OR join”
“Keyword Phrase” “Powered by phpBB” OR “powered by vBulletin”
6. edu or .org Back-links ( Highly Recommended ) 
If you have been online for some time, most probably, you already aware that EDU back-links are very powerful way to boost your search engine ranking.
So, if you want to boost the search engine ranking of your site, make sure to build links form edu sites.
Let me show you how to easily find EDU back-links which are used by your competitors.
Please follow me …
For instance, if you want to find blogs for .edu back-links purposes, you can use
the following search query.
Site:.eduinurl:blog “post a comment”
And, if you want to get .org back-links, you can follow almost the same
procedures used to find .edu back-links.
Simply, Change .edu with .org
7. Re-Purposing Your Content 
The easiest way to get back-links quickly is to convert or re-purpose your
website content into another format.
Some of the ways are:
  1. Collect some of your website articles, compile and change them into PDF format. Then post to Scribd and Docstoc.
  2. Change your articles into power point presentations and submit them to        slide share document sharing sites.
  3. Change your articles into an audio series and submit it to or iTunes  (podcasts).
  4. Change your web content into video series and submit it to video hosting sites like Vimeo and YouTube.
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